Melanie Wexler Over the past few years, the interest in beauty for all ages, especially Korean beauty, has grown significantly. Compared to the rest of New Jersey, Bergen County has become the most popular destination for shopping K-Beauty. Read on a curated list of Bergen County businesses selling Korean beauty.
Photo Credit: K-BEAUTY AVE + Zillabeau
ARITAUM | 1475 Bergen Boulevard, Suite J, Fort Lee (inside HanNam Mart), 321 Broad Avenue, Ridgefield (inside H Mart), + 260 Bergen Turnpike, Little Ferry (inside H Mart)
Bergen County is currently home to three small ARITAUM stores, compared to about 50 stores in the United States and more than 1,300 in South Korea. ARITAUM is the center of K-Beauty, carrying around 13 major brands. It offers a loyalty program awarding customers with exclusive points, perks, and discounts.
BORABORA K-Beauty | 321 Broad Avenue, Palisades Park + 15 North Dean Street Englewood
BORABORA K-Beauty stores are known to offer both trending products and high-end Korean brands. The stores carry everything from Korean skincare to makeup and perfumes, and are also available online. Both the Palisades Park and Englewood locations are open Monday through Saturday from 11:00 AM to 7:00 PM and are closed on Sundays.
Read More: Beat the Blues: A Guide to Local Self-Care Spots in Bergen County
Clear Cosmetics | 1550 Lemoine Avenue, Suite 107, Fort Lee
Clear Cosmetics, a local shop for Korean beauty, can be found inside Fort Lee Plaza Shopping Center. The store is praised for its manager’s product knowledge and personalized service. The store operates Monday through Saturday from 11 :00 AM to 6 :00 PM.
Flow K-Beauty | 241 Main Street, Fort Lee
Flow K-Beauty is a small Korean beauty and cosmetics store on Main Street that opened in 2025. The shop is known for carrying products trending on TikTok and Instagram, and customers can test items before purchasing. The store opens at 12:00 PM daily, closing at 8:00 PM Monday through Thursday, 9:00 PM on Friday and Saturday, and 6:00 PM on Sunday.
H Mart | 60 NJ-17, Paramus, 321 Broad Avenue, Ridgefield + 1 American Dream Way, East Rutherford
H Mart is a Korean supermarket chain known for groceries, snacks, and hot meals all in one place. Although the beauty selection varies from store to store, H Mart locations throughout Bergen County carry skincare (toners, serums, sheet masks), hair and scalp treatment products, and some makeup.
Joanne Cosmetics | 1475 Bergen Boulevard, Suite G, Fort Lee
Located in the Plaza West shopping mall of Fort Lee, Joanne Cosmetics is a classic cosmetics store that has been serving the community for over ten years. Customers often highlight the owner, Joanne, and her honest, personalized recommendations. The store is known for carrying trusted Korean brands like Shiseido, Ohui, and The WHOO, but has expanded its selection to include trending Korean skincare. The store is open on Sundays from 9:30 AM to 8:00 PM, and Monday through Saturday from 9:00 AM to 9:00 PM.
K-BEAUTY AVE | 480 Bergen Town Center Unit 28, Paramus
Photo Credit: K-BEAUTY AVE
K-BEAUTY AVE opened in summer 2025. The store is located inside Bergen Town Center near Bath & Body Works. K-BEAUTY AVE calls itself “The House of Glass Skin” and currently carries over 35 Korean beauty brands, from skin to hair care. Customer reviews frequently highlight the store’s cleanliness, organization, and reliable inventory. The store is open Monday through Saturday, 10:00 AM to 9:00 PM.
K BEAUTY OUTLET | 777 NJ-17 Unit 77, East Rutherford + 25 River Road Unit 15, Edgewater
K BEAUTY OUTLET stores carry a curated selection of Korean skincare and cosmetics, making K‑beauty easy to find in the U.S. The East Rutherford and Edgewater locations may be new, but they’ve already received plenty of positive feedback, especially for the prices and deals. Both of the store’s hours are 11:00 AM to 8:00 PM Monday through Thursday, 11:00 AM to 9:00 PM on Friday and Saturday, and 11:00 AM to 7:00 PM on Sunday.
K-Beauty Outlet | 1626 Palisade Avenue, Fort Lee
This K-Beauty Outlet is a small business in Fort Lee, and is filled with the latest and greatest K Beauty products at competitive prices. Customers browse a curated selection of skincare, makeup, and haircare items while receiving guidance on product use. The store is open Monday through Wednesday from 12:00 PM to 6:00 PM, Thursday and Friday from 12:00 PM to 7:0 PM, and Saturday from 11:00 AM to 6:00 PM, and is closed on Sundays.
Kiokii and… | 1 American Dream Way Unit C222, East Rutherford
Located in The American Dream Mall and online, Kiokii and… is a modern Asian beauty retailer selling popular Korean and Japanese skincare and makeup. The East Rutherford location opened up in February 2026 and has been positively reviewed by customers on TikTok and Instagram. The store is huge, and everything is pink.
Nature Cosmetics | 201 Broad Avenue #1N, Palisades Park
Located on Broad Avenue, a well-known commercial strip, Nature Cosmetics sells both K-Beauty products and clothing, attracting customers looking for popular Korean cosmetics and fashion. The store is open Monday through Friday from 10:30 AM to 9:00 PM and Saturday from 10:30 AM to 9:00 PM, and is closed on Sundays.
SUKOSHI | 1 Garden State Plaza Parkway, Paramus (Level 2 near Fabletics and Neiman Marcus)
Located on Level 2 near Fabletics and Neiman Marcus, SUKOSHI is a newer addition to the Garden State Plaza. The store specializes in curated beauty products from Korea, Japan, and across Asia, offering K-Beauty, J-Beauty, and C-Beauty brands. SUKOSHI also features its own line of products, including lashes, makeup brushes, and press-on nails. They’re open Monday through Thursday, 10:00 AM to 9:00 PM, and Friday and Saturday, 9:00 AM to 9:30 PM.
Zillabeau | 26 West Forest Avenue, Englewood
Photo Credit: Zillabeau
Zillabeau’s Englewood store carries everything you need to do your own gel nails at home, as a hobby, or if you’re from a salon. This shop mainly focuses on Korean nail brands, while also offering Japanese brands. Zillabeau’s products are made with clean ingredients and do not contain commonly used, potentially harmful chemicals. The store is open Monday through Friday, 11:00 AM to 5:00 PM, and is also available online.
99 Ranch | 450 Hackensack Avenue, Hackensack
Another Asian supermarket known for its groceries, fresh foods, and pantry items, 99 Ranch in Hackensack, also has a limited beauty and health section, featuring some Korean and other Asian beauty products. According to their site, they sell popular brands such as Medicube. They’re open Sunday to Thursday from 8:30 AM to 9:00 PM, and Friday to Saturday from 8:30 AM to 10:00 PM.
See More: We’ve Tried Dozens of Beauty Treatments in Hoboken + JC; Here Are the Most Unique
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