Emma Wallace Sinner’s Seafood and Steakhouse has expanded its reach with a recently opened restaurant at 572 Boulevard in Kenilworth, marking its second New Jersey location. The restaurant first opened in Point Pleasant Beach in 2022, earning a reputation for its prime steaks, fresh seafood, and upscale atmosphere. Now, the steakhouse has expanded beyond the Jersey Shore with a new space featuring red uplighting, black walls, red leather banquettes, and a 15-foot chandelier. Read on to learn more about the new Sinner’s Seafood and Steakhouse location in Kenilworth.
About Sinner’s Seafood and Steakhouse
Nearly five years ago, the first Sinner’s location opened at 20 Inlet Drive in Point Pleasant Beach. The restaurant was founded by brothers Matt and Michael Kohler along with lifelong friend Bill Woehlemann. The trio spent years working together before they decided to pursue their shared goal of opening a steakhouse at the Jersey Shore.
The owners took inspiration from other steakhouses they had visited, including restaurants in Manhattan, while aiming to create a spot that appealed to both locals and tourists.
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As the name suggests, the menu focuses on both steak and seafood. Diners can find prime cuts of beef and chops alongside oysters, shrimp cocktail, seafood towers, lobster, and other raw bar selections. The menu also includes burgers, appetizers, steakhouse sides, and a selection of craft cocktails.
The restaurant’s playful name comes from owner Michael Kohler’s visit to Marsha Brown, a well-known former church-turned-restaurant in New Hope, Pennsylvania. Impressed by its arched ceilings, stained glass, candlelight, and church-inspired artwork, Michael wanted to create a space with a similar atmosphere while adding his own twist.
Sinner’s branding plays on the idea of indulgence, with its name and church-inspired details tying into the concept of food that’s almost too good to resist. The restaurant’s interior carries that theme through its darker finishes, red accents, and distinctive architectural details.
New Kenilworth Space
The Kenilworth location officially opened to the public on Sat, 9/26, following the renovation of the former Boulevard Five72 space. This updated, two-story space echoes its sister location with red leather seating, black walls, red accent lighting, stained-glass details, and arched windows. The restaurant also features an upstairs event space called the Grand Room, which can accommodate approximately 110 guests and has its own full bar.
Guests will find the same menu at the Kenilworth location as at the original Point Pleasant Beach restaurant. Menu highlights include American Wagyu strip steak, seafood towers, oysters, lobster gnocchi, Sinner’s Mule, Sin in Paradise, and A Sinner’s Marg.
The restaurant has two bars, one on the main floor and another upstairs, giving guests a place to enjoy cocktails alongside dinner. Reservations are recommended, though guests can also visit for drinks.
The Kenilworth location is open Monday through Thursday from 3PM to midnight and Friday through Sunday from noon to midnight. The kitchen closes at 10:30PM, with the last seating at 10PM.
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