{"id":227775,"date":"2025-12-02T09:00:06","date_gmt":"2025-12-02T14:00:06","guid":{"rendered":"https:\/\/thelocalgirl.com\/jerseyshore\/?p=227775"},"modified":"2025-12-02T12:57:53","modified_gmt":"2025-12-02T17:57:53","slug":"labubu-rebel-supply-asbury-park-nj","status":"publish","type":"post","link":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/","title":{"rendered":"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses"},"content":{"rendered":"<div id=\"custom_featured_image\" style=\"display:none;\"><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey-800x533.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" style=\"margin-bottom: 15px;\" srcset=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey-800x533.jpg 800w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey-768x511.jpg 768w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey-585x390.jpg 585w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey-263x175.jpg 263w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg 1000w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/div><div id=\"custom_category\" style=\"display:none;\">Lifestyle<\/div><article class=\"tlg-article\">\n<p class=\"article-header\"><span style=\"font-size: 14px; font-family: 'PT Serif', serif;\">Labubus, Sonny Angels, Smitskis, and other collectible figurines have taken the internet by storm as hunting and unboxing videos rise in popularity. These seemingly ordinary toys are the subject of a current trend that has impacted large corporations and <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/jersey-shore-holiday-shopping-guide-2025\/\" target=\"_blank\" rel=\"noopener\">small businesses<\/a>\u00a0alike. Even though these items are small in size, their impact can be huge on small business owners. <\/span><strong style=\"font-size: 14px; font-family: 'PT Serif', serif;\">Read on for more from local small business owners about the craze of collectibles.<\/strong><\/p>\n<section class=\"article-intro\"><img decoding=\"async\" class=\"size-full wp-image-227777 aligncenter\" src=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/rebel-supply-co-exterior.png\" alt=\"\" width=\"450\" height=\"450\" srcset=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/rebel-supply-co-exterior.png 450w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/rebel-supply-co-exterior-200x200.png 200w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/section>\n<section id=\"new-vibes-new-faces\">\n<h2>New Vibes, New Faces<\/h2>\n<p>Casey McDonald, 46, is the owner of <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/women-owned-businesses-jersey-shore-nj\/\" target=\"_blank\" rel=\"noopener\">Rebel Supply Company<\/a> in Asbury Park. Originally from North Carolina, Casey has been a New Jersey resident for the past 15 years and the owner of this AP small business for the last ten.<\/p>\n<p>Rebel Supply Co. specializes in gifts, trends, and <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/thrift-consignment-vintage-stores-asbury-park\/\" target=\"_blank\" rel=\"noopener\">consignment fashion<\/a>, adding some colorful quirk to an already bustling Cookman Avenue. Locals and tourists alike frequent the store, but the team saw a large increase in customers this summer with their most recent dive into the world of collectibles.<\/p>\n<p>\u201cI had no experience in the doll business. I don\u2019t really have a passion for it at all,\u201d says Casey. \u201cBut I do have a passion for making people feel good and giving tokens of joy.\u201d<\/p>\n<p>Casey highlighted the difficulties of acquiring Labubus, a line of zoomorphic plushies designed by illustrator Kasing Lung. Being online for specific drops, speaking with others in the doll industry, and collaborating with sellers overseas to ensure the authenticity of these goods, were all part of the process.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-227778 aligncenter\" src=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/rebel-supply-co-interior-2.png\" alt=\"\" width=\"450\" height=\"450\" srcset=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/rebel-supply-co-interior-2.png 450w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/rebel-supply-co-interior-2-200x200.png 200w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<p>\u201cNobody wanted to do that, but everyone wanted the trinket of joy. So I thought, \u2018I will figure out a way to do this,\u2019\u201d Casey said. Her hard work paid off, as Rebel Supply Co. greeted customers lined up around the block for the opportunity to snag a rare doll. Though it seems like an intense craze, Casey spoke about other trends in recent years that have had similar reach, even without the extensive lines.<\/p>\n<p>\u201cIt usually goes a trend a year\u2026 There\u2019s always something on trend that we exploit to the fullest,\u201d Casey said.<\/p>\n<p>Similarly, Rebel capitalized on the popularity of <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/taylor-swifts-favorite-jersey-shore-spots\/\" target=\"_blank\" rel=\"noopener\">The Eras Tour<\/a> last summer, Harry Styles during the release of <em>Harry\u2019s House<\/em>, and all things related to <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/bruce-springsteen-stone-pony-performance-october-2025\/\" target=\"_blank\" rel=\"noopener\">Bruce Springsteen<\/a>. With the notion of \u201cBrat Summer\u201d fading into the background, the store was struggling to find the big-ticket item that would assist them through the height of summer tourism. Labubus, therefore, became the next bandwagon for this small business to hop on during their most profitable season.<\/p>\n<p style=\"text-align: center;\"><em><strong>Read More: <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/small-business-shopping-guide-jersey-shore\/\" target=\"_blank\" rel=\"noopener\">Where to Shop for Small Business Saturday at the Jersey Shore<\/a><\/strong><\/em><\/p>\n<p>When asked about how this trend complemented or clashed with the established business model, Casey reflected on how this fad related to the consignment aspect of the store. She said, \u201cIt hasn\u2019t done what I thought it was going to do, but it has brought us into a more gifty area than I\u2019ve ever experienced in retail.\u201d<\/p>\n<p>Casey explained that customers who were coming through the door for Labubus rarely crossed over into the consignment or vintage aspects of the store. The craze around these dolls has settled since the beginning of the summer, meaning Casey has to account for the remaining supplies she has yet to sell. She stated that this trend was not the largest money-maker she\u2019s ever experienced for her business, but it was very successful with getting people in the door. Collectibles reflect how following trends can impact small businesses and how the culture of Asbury Park is adapting to accommodate a more tourist-driven beach town.<\/p>\n<\/section>\n<section id=\"trends-and-change\">\n<h2>Trends and Change<\/h2>\n<p>Asbury Park, once known as the New Jersey scene for music, counterculture, and quirk, has been growing in population density and tourism. The character of Asbury shifts with every new apartment development or overpriced restaurant, and these changes are reflected in the merchandise being sold at Rebel. Casey notes how her clientele has shifted throughout the years, meaning these fads become more important during the summer months.<\/p>\n<p>The trend of Labubus also highlighted a negative element that is not often seen at Rebel Supply Co. Though Casey stated that the shop is no stranger to theft, about $300 worth of Labubu + related merchandise was stolen this year. Whether this theft is a one-off incident or a product of the collectible craze is yet to be determined; however, it can leave a sour taste in the mouth of any small business owner.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-227776 aligncenter\" src=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/revel-supply-co-interior-nj.png\" alt=\"\" width=\"450\" height=\"450\" srcset=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/revel-supply-co-interior-nj.png 450w, https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/revel-supply-co-interior-nj-200x200.png 200w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<p>The store has pushed through much more than some criminal activity over a plushie keychain. Rebel Supply Co. celebrates its 10-year anniversary in October 2025. Casey spoke about her love for the <a href=\"https:\/\/thelocalgirl.com\/jerseyshore\/holiday-volunteering-toy-drives-jersey-shore-2025\/\" target=\"_blank\" rel=\"noopener\">community of Asbury Park<\/a>, despite the changes it has undergone. Her ability to adapt and find specific niches to appeal to mass audiences reflects her creativity and business savvy.<\/p>\n<p>\u201cThere\u2019s been trends that have come and gone, but the Labubu one was definitely something that was out of my wheelhouse,\u201d she said. Everything takes a village, and this collectibles trend was no exception. Casey took the time to acknowledge her outstanding employees, most of whom have been with her since the beginning. Their ability to handle crowds, assist in marketing and sales, and strengthen the community of returning customers is a testament to their strength as a small business.<\/p>\n<p style=\"text-align: center;\"><em><strong>See More: <a href=\"https:\/\/thelocalgirl.com\/bergen\/bergen-girl-holiday-shopping-guide-2025\/\" target=\"_blank\" rel=\"noopener\">The Bergen Girl\u2019s Small Business Holiday Shopping Guide 2025<\/a><\/strong><\/em><\/p>\n<p>Follow @thejerseyshoregirl_ on\u00a0<a class=\"c-link\" href=\"https:\/\/www.instagram.com\/thejerseyshoregirl_\/?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/www.instagram.com\/thehobokengirl\/?hl=en\" data-sk=\"tooltip_parent\">Instagram<\/a>\u00a0for the latest Jersey Shore updates,\u00a0<a class=\"c-link\" href=\"https:\/\/twilight-lion-90332.myflodesk.com\/jrf4qhj7qk\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/view.flodesk.com\/pages\/62f92877e5ea6b3d8aea50ad\" data-sk=\"tooltip_parent\">sign up for our weekly newsletter here<\/a>\u00a0that shares everything you missed each week, and check out our\u00a0<a class=\"c-link\" href=\"https:\/\/thelocalgirl.com\/jerseyshore\/events\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/www.hobokengirl.com\/events\/\" data-sk=\"tooltip_parent\">events calendar<\/a>, which has over 40+ events weekly to peruse.<\/p>\n<div class=\"categories\"><a class=\"button\" href=\"https:\/\/thelocalgirl.com\/Lifestyle\/\" target=\"_blank\" rel=\"noopener\">LIFESTYLE<\/a><\/div>\n<p>&nbsp;<\/p>\n<\/section>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>Lifestyle Labubus, Sonny Angels, Smitskis, and other collectible figurines have taken the internet by storm as hunting and unboxing videos rise in&hellip;<\/p>\n","protected":false},"author":426,"featured_media":227779,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[9644,8833,7997],"tags":[9677,9673,9702,9755,9692],"class_list":["post-227775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asbury-park","category-culture","category-lifestyle","tag-asbury-park","tag-jersey-shore","tag-lifestyle","tag-tlg","tag-tourist-attractions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses - The Jersey Shore Girl<\/title>\n<meta name=\"description\" content=\"Labubus and other collectibles are taking over NJ. Read about Rebel Supply Co. and how trends impact small businesses in Asbury Park.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses\" \/>\n<meta property=\"og:description\" content=\"Labubus and other collectibles are taking over NJ. Read about Rebel Supply Co. and how trends impact small businesses in Asbury Park.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/\" \/>\n<meta property=\"og:site_name\" content=\"The Jersey Shore Girl\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-02T14:00:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-02T17:57:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"666\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ava Rakowski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ava Rakowski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/\"},\"author\":{\"name\":\"Ava Rakowski\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/#\\\/schema\\\/person\\\/30fe581e0fdc702c436608f12699eaec\"},\"headline\":\"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses\",\"datePublished\":\"2025-12-02T14:00:06+00:00\",\"dateModified\":\"2025-12-02T17:57:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/\"},\"wordCount\":942,\"image\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/12\\\/Rebel-Supply-co-Jersey.jpg\",\"keywords\":[\"Asbury Park\",\"Jersey Shore\",\"Lifestyle\",\"The Local Girl\",\"Tourist Attractions\"],\"articleSection\":[\"Asbury Park\",\"Culture\",\"Lifestyle\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/\",\"url\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/\",\"name\":\"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses - The Jersey Shore Girl\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/12\\\/Rebel-Supply-co-Jersey.jpg\",\"datePublished\":\"2025-12-02T14:00:06+00:00\",\"dateModified\":\"2025-12-02T17:57:53+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/#\\\/schema\\\/person\\\/30fe581e0fdc702c436608f12699eaec\"},\"description\":\"Labubus and other collectibles are taking over NJ. Read about Rebel Supply Co. and how trends impact small businesses in Asbury Park.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#primaryimage\",\"url\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/12\\\/Rebel-Supply-co-Jersey.jpg\",\"contentUrl\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2025\\\/12\\\/Rebel-Supply-co-Jersey.jpg\",\"width\":1000,\"height\":666},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/labubu-rebel-supply-asbury-park-nj\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/#website\",\"url\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/\",\"name\":\"The Jersey Shore Girl\",\"description\":\"A lifestyle site dedicated to all things Local \u2014 with a Jersey Shore twist.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/#\\\/schema\\\/person\\\/30fe581e0fdc702c436608f12699eaec\",\"name\":\"Ava Rakowski\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/thelocalgirl.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/cropped-ava-200x200-1-96x96.jpg\",\"url\":\"https:\\\/\\\/thelocalgirl.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/cropped-ava-200x200-1-96x96.jpg\",\"contentUrl\":\"https:\\\/\\\/thelocalgirl.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/cropped-ava-200x200-1-96x96.jpg\",\"caption\":\"Ava Rakowski\"},\"description\":\"Ava Rakowski is a writer, dancer, choreographer, and teacher from Lyndhurst, New Jersey. Rakowski graduated from Mason Gross School of the Arts at Rutgers University with her BFA in Dance and a Second Major in Journalism. In addition to her love of writing, Rakowski is a member of Artichoke Dance Company, a Brooklyn based contemporary dance company that works to promote environmental conservation through movement. She teaches dance across New Jersey, as well as yoga and pilates Hoboken. She is a lover of reading, crochet, puzzles, and spending time down the shore.\",\"url\":\"https:\\\/\\\/thelocalgirl.com\\\/jerseyshore\\\/author\\\/avar\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses - The Jersey Shore Girl","description":"Labubus and other collectibles are taking over NJ. Read about Rebel Supply Co. and how trends impact small businesses in Asbury Park.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/","og_locale":"en_US","og_type":"article","og_title":"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses","og_description":"Labubus and other collectibles are taking over NJ. Read about Rebel Supply Co. and how trends impact small businesses in Asbury Park.","og_url":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/","og_site_name":"The Jersey Shore Girl","article_published_time":"2025-12-02T14:00:06+00:00","article_modified_time":"2025-12-02T17:57:53+00:00","og_image":[{"width":1000,"height":666,"url":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg","type":"image\/jpeg"}],"author":"Ava Rakowski","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ava Rakowski","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#article","isPartOf":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/"},"author":{"name":"Ava Rakowski","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/#\/schema\/person\/30fe581e0fdc702c436608f12699eaec"},"headline":"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses","datePublished":"2025-12-02T14:00:06+00:00","dateModified":"2025-12-02T17:57:53+00:00","mainEntityOfPage":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/"},"wordCount":942,"image":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#primaryimage"},"thumbnailUrl":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg","keywords":["Asbury Park","Jersey Shore","Lifestyle","The Local Girl","Tourist Attractions"],"articleSection":["Asbury Park","Culture","Lifestyle"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/","url":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/","name":"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses - The Jersey Shore Girl","isPartOf":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#primaryimage"},"image":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#primaryimage"},"thumbnailUrl":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg","datePublished":"2025-12-02T14:00:06+00:00","dateModified":"2025-12-02T17:57:53+00:00","author":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/#\/schema\/person\/30fe581e0fdc702c436608f12699eaec"},"description":"Labubus and other collectibles are taking over NJ. Read about Rebel Supply Co. and how trends impact small businesses in Asbury Park.","breadcrumb":{"@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#primaryimage","url":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg","contentUrl":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-content\/uploads\/sites\/3\/2025\/12\/Rebel-Supply-co-Jersey.jpg","width":1000,"height":666},{"@type":"BreadcrumbList","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/labubu-rebel-supply-asbury-park-nj\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thelocalgirl.com\/jerseyshore\/"},{"@type":"ListItem","position":2,"name":"How the Labubu + Collectibles Craze Is Impacting Asbury Park\u2019s Local Small Businesses"}]},{"@type":"WebSite","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/#website","url":"https:\/\/thelocalgirl.com\/jerseyshore\/","name":"The Jersey Shore Girl","description":"A lifestyle site dedicated to all things Local \u2014 with a Jersey Shore twist.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thelocalgirl.com\/jerseyshore\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/thelocalgirl.com\/jerseyshore\/#\/schema\/person\/30fe581e0fdc702c436608f12699eaec","name":"Ava Rakowski","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/thelocalgirl.com\/wp-content\/uploads\/2026\/04\/cropped-ava-200x200-1-96x96.jpg","url":"https:\/\/thelocalgirl.com\/wp-content\/uploads\/2026\/04\/cropped-ava-200x200-1-96x96.jpg","contentUrl":"https:\/\/thelocalgirl.com\/wp-content\/uploads\/2026\/04\/cropped-ava-200x200-1-96x96.jpg","caption":"Ava Rakowski"},"description":"Ava Rakowski is a writer, dancer, choreographer, and teacher from Lyndhurst, New Jersey. Rakowski graduated from Mason Gross School of the Arts at Rutgers University with her BFA in Dance and a Second Major in Journalism. In addition to her love of writing, Rakowski is a member of Artichoke Dance Company, a Brooklyn based contemporary dance company that works to promote environmental conservation through movement. She teaches dance across New Jersey, as well as yoga and pilates Hoboken. She is a lover of reading, crochet, puzzles, and spending time down the shore.","url":"https:\/\/thelocalgirl.com\/jerseyshore\/author\/avar\/"}]}},"_links":{"self":[{"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/posts\/227775","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/users\/426"}],"replies":[{"embeddable":true,"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/comments?post=227775"}],"version-history":[{"count":0,"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/posts\/227775\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/media\/227779"}],"wp:attachment":[{"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/media?parent=227775"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/categories?post=227775"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thelocalgirl.com\/jerseyshore\/wp-json\/wp\/v2\/tags?post=227775"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}